City & Territory

The city full of information.
Are the citizens
listening to it?

Monuments, urban furniture, signage, public facilities… urban space has a lot to say but has no digital voice. OKTICS connects the city with its citizens turning any urban element into a point of information, interaction and data — no apps, no costly infrastructure.

Talk to our team See sector challenges ↓
72%
of citizens use their mobile to search for information about services and public spaces while out on the street
0€
in connectivity infrastructure costs: OKOTags work without electricity, without wifi and without electronic maintenance
30d
is how long OKTICS takes to deploy a digital information point network in any municipality
Sector challenges

What city councils
and urban managers tell us

Municipalities, urban furniture companies, heritage managers and tourism operators share the same blockers when digitalising public space. Can you relate?

Public information arrives late, is static and hard to update

Printed posters, information panels and tourist leaflets go out of date quickly and their replacement has a high cost. When information changes, there is no agile way to reach the citizen already standing in front of the urban element. The result: incorrect information, frustrated citizens and administrations overwhelmed by enquiries.

Cultural heritage and urban tourism have no digital layer

Monuments, historic squares, urban art elements… have a rich history but no mechanism to share it with the visitor standing in front of them. Without information accessible from the element itself, the tourist depends on external guides or insufficient signage, missing the added value of local heritage.

Smart urban furniture requires costly infrastructure

The usual digital solutions for public space involve screens, electrical connections, connectivity and continuous maintenance. The deployment and operating cost makes city-wide scaling unfeasible. Many projects remain as pilots or high-traffic areas, leaving the rest of the territory without service.

There is no data on how public space is used

The administration makes decisions about facilities, services and communication without really knowing how citizens interact with urban space. Without usage data, no optimisation is possible: resources are invested in underused services and high-demand areas are left unattended.

How OKTICS solves it

The city that responds
when citizens ask

OKOTags NFC/QR integrated into any urban element: bollards, benches, lampposts, signs, monuments, signage. No electricity, no wifi, no maintenance. Just scan and connect.

Digital identity for every urban element

Each bollard, bench, monument or sign receives a unique identifier linked to its digital record: location, history, associated services, maintenance status. The urban element stops being anonymous and starts having its own traceable data.

OKO Identity

Citizen information from public space

The citizen scans an OKOTag on any urban element and accesses contextual information: history of the place, nearby services, municipal notices, cultural agenda, transport status. Content updatable in real time from OKOCloud without touching the physical tag.

OKO Experience

Urban furniture management and maintenance

Maintenance operatives scan the element's tag to log interventions, consult the technical history and report incidents. Everything is documented and traceable. The administration has the status of every urban asset in real time — no paper, no calls.

OKO Logistics

Urban space usage data

Every interaction with an OKOTag generates anonymous data: when, where, what information citizens are looking for. OKO Analytics turns that data into intelligence to optimise services, prioritise investments and demonstrate project impact to decision-makers.

OKO Analytics
In practice

Así funciona en
your municipality or project

Three real scenarios of how administrations, urban furniture manufacturers and heritage managers are using OKTICS today.

Scenario 01

Tourism and cultural heritage

1
Each monument, historic building or urban art element receives an OKOTag integrated into existing signage without construction work or additional infrastructure.
2
The visitor scans and accesses the story of the place in their language, audio guide, architectural information, related routes and visit schedule.
3
The cultural manager knows which elements generate the most interest, which languages predominate and what content visitors consult most to improve the offering.
Scenario 02

Smart urban furniture

1
The manufacturer's bollards, benches, fountains and lampposts carry OKOTags integrated at the factory. El mobiliario nace ya con digital identity ready to activate.
2
The council activates the content from OKOCloud: local information, municipal wifi, nearby services or emergency notices updatable in minutes.
3
The maintenance service uses the same tag to log inspections and incidents, with a complete history of each element — no paper, no calls.
Scenario 03

Municipal communication and citizen services

1
The council deploys OKOTags at strategic points across the municipality: civic centres, markets, parks. Each point connects the citizen with the municipal services relevant to that area.
2
Without an app, the citizen accesses administrative procedures, prior appointments, service interruption alerts, local agenda or the map of nearest facilities with a single scan.
3
The administration measures which services generate the most queries by area and time, and adjusts resources and communication with real territory data.

Let's talk about your urban project

In 30 minutes we'll show you how the digital point network would look in your municipality, what information you could offer and what data we'd capture from the first scan.

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